Privacy Policy

Last Updated: 2026

Ballymoney United ("we," "us," "our," or "Company") operates the ballymoneyunited.com website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated features and functionalities.

Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site. By accessing and using ballymoneyunited.com, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

We collect information in the following ways:

Personal Information: When you contact us or subscribe to our newsletter, we may collect your name, email address, and any other details you voluntarily provide.
IP Address: We automatically collect your IP address to understand your geographic location and prevent fraudulent activity.
Cookies: We use cookies to enhance your browsing experience and track user interactions (see Cookie Policy below).
Usage Data: We collect information about how you interact with our Site, including pages visited, time spent, referral sources, and clicks on affiliate links.
Device Information: We may collect information about your device type, browser, and operating system.

2. How We Use Information

We use the information we collect for the following purposes:

Analytics: To analyse Site traffic, user behaviour, and engagement patterns.
Affiliate Tracking: To track clicks to third-party betting and casino sites and measure affiliate commission eligibility.
Site Improvement: To enhance functionality, personalise content, and improve user experience.
Marketing: To send newsletters and promotional content (with your consent where required).
Compliance: To comply with legal obligations and prevent misuse of our Site.

3. Cookie Policy

Types of Cookies We Use:

Essential Cookies: Required for Site functionality and security.
Analytical Cookies: Used to understand Site usage and measure performance.
Affiliate/Tracking Cookies: Used by our affiliate partners to track conversions and commissions.
Marketing Cookies: Used to deliver targeted advertising and personalised content.

Opt-Out Options: Most web browsers allow you to refuse cookies or alert you when a cookie is being sent. You may opt out of non-essential cookies by adjusting your browser settings or by visiting industry opt-out tools. Please note that disabling cookies may affect Site functionality.

4. Third-Party Links

Our Site contains links to third-party betting sites, casinos, and affiliate partners. We are not responsible for the privacy practices, content, or policies of these external websites. We encourage you to review the privacy policies of any third-party sites before providing your personal information. Your use of third-party sites is governed by their respective terms and privacy policies, not ours.

5. Your Rights

Under UK GDPR (applicable to UK residents):

Right of access to your personal data
Right to rectification of inaccurate data
Right to erasure ("right to be forgotten")
Right to restrict processing
Right to data portability
Right to withdraw consent at any time
Right to lodge a complaint with the Information Commissioner's Office (ICO)

For international users: If you are located in the EU, California (CCPA/CPRA), or other jurisdictions with data protection laws, similar rights may apply. Contact us to exercise your rights.

6. Data Retention

We retain personal data for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Analytics and affiliate tracking data may be retained for up to 24 months. You may request deletion of your personal data at any time, subject to legal obligations.

7. Contact Us

If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us:

Email: privacy@ballymoneyunited.com
Website: ballymoneyunited.com

We will respond to your request within 30 days where required by applicable law.

Disclaimer: This Privacy Policy is provided for informational purposes. It does not constitute legal advice. For gambling-related queries, please ensure you are compliant with UK gambling regulations and only use licensed betting operators.